d
FX
AUST
d
FX
AUST
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WHAT WE BELIEVE
Our mission is to create a quantum leap in how sound is designed and delivered in live production and
broadcast environments.
WHAT WE DO
We dramatically increase the emotional impact of the game through enhanced sound quality in sports broadcast and for the players on the field.
We create better atmospheres and more excitement for sporting contests by bringing back support for the players and connecting the fans in a highly engaging real time environment.
We are sound and customer experience focused. Our direction will always be aimed at achieving the highest quality sound experience possible whilst meeting our clients’ needs.
HOW WE DO IT
Using machine learning and audio synthesis, we take the sound of real fans and generate a unique, ‘responsive’ soundscape for each match-up and stadium.
During games, powerful AI software triggered by a sports producer allows the virtual crowd to ‘respond’ to action instantly. At the heart of the process is our revolutionary new real-time audio effects engine [dFX]. This approach creates a highly realistic crowd reproduction that organically rises and falls, cheers for a goal and reminds officials if fans aren’t happy. A mix ratio is applied to restore the home crowd advantage. The result is fed to players via field-facing speakers at the ground and via broadcasters to viewers homes.
is an integrated hardware and software real-time audio processing platform that has been designed as a solution for the live production environment. Using next-generation signal processing and synthesis technologies combined with ultra-low latency processing, [dFX] is able to render in real-time what used to take hours in the studio. The layered architecture of the system allows for a variety of processing modules, each focusing a particular task.
WHO WE ARE
An innovative development team with a depth of experience which cannot come from a technology company alone:
Each individual lead has over 10 years of experience and expertise working across live domains, in high-pressure world-class sporting events and in immersive audio production.
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